Tips for designing a creative and unique Logo

Designing a logo for a brand, company or business is not that easy as it sounds! It should symbolize the true and perfect image of your company or brand to the public. This is the cause designers’ work day-in and day-out to making a single logo. It needs a lot of creative imagination and out of the box thinking. Only then an actual logo design idea starts taking shape. In this blog I am going to share some important and essential tips for designing a creative and unique logo.
Of course it is facts and experience
that makes designers defeat all hurdles. Ask any business logo
services company, and they will tell you how they refined their skills
using their knowledge and information.
I also work as freelance graphic designer in Chandigarh, and I can also think that designing
a Unique Logo is not an everyone’s cup of tea.
Logos signify the face or facet of
your company or brand. It appropriately delivers your business goal or message,
if designed by a professional. Tips for
designing a creative and unique logo keeping in mind some parameters or
benchmarks.
Though, there are other significant
aspects that also call for equal consideration. This content, will therefore, notify
readers about some tips for designing a creative and unique logo. Let's
have a look.
1. There should be Involvement of Client
Designing a logo for a brand or business
is a two-way process. A project of logo can never be winning if there is no
client participation. Always ask for a design in brief so that you should know
exactly what your customer expects from your design.
Ask for customer feedbacks on a
regular basis, and engage them in all phases of the design process.
2. Do Something
Brainstorming
The second you get a project of logo
of a corporate domicile, start brainstorming. Note down the ideas that come to
your mind on a writing pad. Start thinking all aspects of the company whose
logo you are going design.
Take a note of all the evocative
ideas that comes to your mind. Comprise points that are related to the industry
or business.
3. Create a Catchy or Attractive Slogan
Having a catchy slogan is a must for
your logo. The slogan spellbinds your target visitors in memorizing the name of
your company or brand. Slogans usually seem easy with 3-4 words, but it
actually needs a lot of time in brainstorming slogan ideas.
As a creative freelance web designer in Chandigarh, want to suggest you have to mind plan
to think of a slogan that works for your brand or company. You should create a
rough sketch of the ideas that appear relevant. The slogan for your logo should
highlight the benefits of your services you are proving.
4. Always follow your Personal Style of working
First and foremost main tips for designing a creative and unique
logo is always trust your own abilities and follow your personal style
while designing logos. If you copy other designer's trends, you will end up
creating imitative logos! A logo which is unique and exceptional becomes
memorable, and not something that already exists!
You have to be highly creative to
create something original and wonderful. This way the logo will make a mark in the audience mind.
5. Always Think Simple
Incorporate imperfect designs and
colors in the logo. Include only those components that are related to the
nature of your brand or company. Therefore, always create or design simple and
easy to understand logos. Think of some of the popular brands like Nokia, Nike
or Samsung. Their logos are simple or unique and also easy, yet memorable.
6. Have some idea from famous Logos
To find your design accurate, it is
important to follow tips for designing a
creative and unique logo that you have to spend some time in researching.
Have a look to see after of the famous logos. Draw inspiration from them. Observe
how they have used colors, graphics and font to speak a message. However, make sure
that while drawing inspirations, you don't start copying designs.
There is a distinction between getting encouraged and copying. You get motivated to create something better, and copy when you lack ideas.
I also work as freelance web designer in Chandigarh, and always follow these simple
steps to design a creative and unique logo.
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